2010 Annual Conference

Letter From The President

A special invitation from the NATOA President

View Invitation


Who Should Attend?

  • City and County Telecommunications Administrators
  • Elected and Appointed Officials
  • City and County Managers
  • City and County Attorneys
  • Planning and Public Works Directors
  • Budget and Finance Directors
  • Cable and Communications Industry Representatives
  • Government Programmers
  • Government CIOs and Web site Managers
  • IT & Network Managers


NATOA’s 30th Annual Conference - Gigabit Communities
September 28 - October 1, 2010

The Washington Court Hotel, Washington, DC


NATOA’s 2010 Annual Conference was a great success. Many thanks to all those who worked so hard to make it  happen. CLICK HERE to view the Onsite Program. View the Speaker Bios HERE. Congratulations to the recipients of the 2010 NATOA Awards presented during the Annual Conference.

View pictures of the 2010 Government Programming Awards Banquet HERE.

Tuesday, September 28 - Broadband and Economic Development Day
Strategies for enhancing broadband and economic development in your community
Denise Shorey Presentation
Mark Ansboury Presentation
Joanne Hovis Presentation 
Jane Smith Patterson Presentation 


Wednesday, September 29

Thursday, September 30
Follow-up to Wireless Facilities Siting - How to Accommodate Explosive Growth while Maintaining Neighborhood Livability - Best Practices
Brian Grogan Handout 1  Handout 2  Handout 3

Fiber in ALL Our Communities: Updates and Assessments of Google’s and Other FTTP Initiatives
David Russell  Handout 1   Handout 2
Mike Smeltzer Presentation  

Franchise Renewal - What’s New, What’s Old, What You Need to be Doing
Jeff Lueders Presentation


Friday, October 1
Embracing Convergence (2): Protecting Local Government Authority and Revenues in an IP World
Nick Miller Presentation  
Garth Ashpaugh Presentation 
Tom Robinson Presentation 


Citizen Journalism
Sean McLaughlin Presentation 

 

NATOA’s 30th Annual Conference an Industry Success!
Last week the National Association of Telecommunications Officers and Advisors (NATOA) held its 30th Annual Local Government Conference in Washington, DC.  The conference featured a dynamic speaker roster including keynotes from Assistant Secretary of Commerce and NTIA Administrator Larry Strickling, USDA’s Rural Utilities Service (RUS) Administrator Jonathan Adelstein and Phil Weiser, The White House Senior Advisor for Technology and Innovation to the National Economic Director.

With more than 20 dynamic general sessions, keynotes and panels including a full-day pre-conference workshop on Broadband and Economic Development, the four-day event was received with great enthusiasm by more than 230 NATOA members, sponsors, exhibitors and industry colleagues in attendance. 

Awards presentations included the 2010 Jane Lawton Commemorative Award to Congresswoman Tammy Baldwin, NATOA’s prestigious Community Broadband Awards to a handful of exceptional leaders and innovative programs that champion broadband deployment in local communities nationwide, the Brian Wilson Memorial Award for Programming Excellence and culminated with the 25th Annual Government Programming Awards during a gala held Friday, October 1st at the Washington Court Hotel.

NATOA would like to THANK our 2010 Annual Conference Sponsors & Exhibitors!

Alcatel-Lucent
Atlantic Engineering Group (AEG)
Calix
Ciena
Columbia Telecommunications Corporation (CTC)
Comcast
Cricket
Google
Kissinger & Fellman, P.C.
Leightronix
Millennium Communications Group
Miller & Van Eaton, P.L.L.C.
NCTA
Pulse Broadband
Rushworks
TelVue Corporation
T-Mobile


 













Letter From The President

A special invitation from the NATOA President

View Invitation


Who Should Attend?

  • City and County Telecommunications Administrators
  • Elected and Appointed Officials
  • City and County Managers
  • City and County Attorneys
  • Planning and Public Works Directors
  • Budget and Finance Directors
  • Cable and Communications Industry Representatives
  • Government Programmers
  • Government CIOs and Web site Managers
  • IT & Network Managers


CONFERENCE ATTIRE

Casual business attire is suggested for the conference sessions and the reception. Black tie or cocktail attire is optional for the Government Programming Awards Gala.

HOTEL INFORMATION

NATOA has reserved a block of rooms for conference attendees at the Washington Court Hotel at the special conference rate of $219 single/$219 double per night plus tax. To reserve a room, call 202-628-2100 or 800-321-3010. You must mention that you are with the NATOA Annual Conference to be assured of receiving NATOA’s discounted rate. To guarantee your reservations, please contact the Washington Court Hotel before Tuesday, September 7, 2010. NATOA cannot guarantee availability or rate once the block has sold out. Rack rates at the Washington Court Hotel range from $260-360 per night, so it is important to make your reservations early and take advantage of the discounted rate. The Washington Court Hotel is located at 525 New Jersey Avenue, NW, Washington, DC 20001; Phone: (202) 628-2100.

TRANSPORTATION

The Washington Court Hotel is located 5 miles from Reagan Washington National Airport (DCA). Taxi service to the hotel from Reagan Washington National Airport is approximately $15-20 way, Super Shuttle is approximately $12 each way, and the Metro subway is approximately $2 each way.

The Hotel is located 28 miles from Dulles International Airport (IAD). Taxi service to the hotel is approximately $50 each way and Super Shuttle is $25 each way.

The Hotel is located 32 miles from Baltimore Washington International Airport (BWI). Taxi service is approximately $63 each way and Super Shuttle is $31 each way. The Amtrak train also runs from BWI Airport to Union Station, which is located 2 blocks from the Hotel. Visit www.amtrak.com for details.

The Metro subway stop closest to the Hotel is the Union Station stop, which is approximately 2 blocks walking distance from the Hotel. The Metro Web site www.wmata.com offers a convenient trip planner and rate calculator to help you plan your travel via the subway system.

Amtrak train also runs to Union Station. Visit www.amtrak.com for details and a rate finder to help you plan your travel.
Super Shuttle encourages round trip reservations be made in advance and can be reached at 1-800-BLUEVAN or go to www.supershuttle.com.

Cancellation Policy

Full registration fee minus a 25% service charge will be refunded if cancellation is received in writing at NATOA Headquarters no later than Friday, September 10, 2010. No refunds will be made for cancellations received after September 10, 2010. Substitutions are permitted and encouraged in lieu of cancellation. You may fax your cancellation or substitution request to (703) 997-7080.

Sponsorship Opportunities

NATOA has numerous sponsorship opportunities available at this year’s Annual Conference. Whether you plan to unveil new products and services, network with established clients or contact new prospects, NATOA’s Annual Conference must be an essential part of your marketing plan. Don’t miss this opportunity to interact with local government IT, government access programmers, ad communications and cable decision-makers as they gather to further their expertise and network within the industry. Visit the “Be a Sponsor” tab for more information and to sign-up today!

Registration Pricing

Actual payment must be received by the date indicated in order to receive the registration rate. If your registration and payment are not received by the date indicated, the correct (higher) fee will be applied. A purchase order does not constitute payment.

Non-member registration rates include a membership in NATOA for the balance of 2010.


One or Two Day Registration
NATOA Member $250
NLC Primary Member/Elected Official $250
Government Non-Member/Non-Profit $350
Non-Member Private Sector $400

Until 8/01/2010
NATOA Member $525
NLC Primary Member/Elected Official $525
Government Non-Member/Non-Profit $795
Non-Member Private Sector $895

8/02/2010 - 9/02/2010
NATOA Member $625
NLC Primary Member/Elected Official $625
Government Non-Member/Non-Profit $895
Non-Member Private Sector $995

After 9/02/2010
NATOA Member $675
NLC Primary Member/Elected Official $675
Government Non-Member/Non-Profit $945
Non-Member Private Sector $1045
 

 

Print this Agenda

The Following Conference Program Details Are Subject To Change

09/28/2010 - Tuesday, September 28, 2010 - Broadband & Economic Development Day (registration for this day is located at the end of the form)
9:00 am - 9:30 am - Welcome and opening remarks
Moderators: [tba]
Speakers: Kenneth Fellman, Esq. |
9:30 am - 11:00 am - Exploring the link between broadband and economic development
Moderators: Michael Calabrese |
Speakers: Sharon Gillett | Aymeril Hoang | Radwan Saade |
11:15 am - 1:00 pm - Strategies for enhancing broadband and economic development in your community
Moderators: Denise Shorey |
Speakers: Mark Ansboury | Joanne Hovis | Jane Smith Patterson |
1:15 pm - 3:15 pm - LUNCH WORKSHOP: Case studies for enhancing broadband and economic development in your community
Moderators: James Baller |
Speakers: Joey Durel | Edward Hemminger | Ira Levy | Don Means | Cindy Parr |
3:30 pm - 5:30 pm - Driving economic development through broadband to anchor institutions
Moderators: Lynne Bradley |
Speakers: Joaquin Alvarado | Gary Bachula | Blair Levin | Sascha Meinrath | John Windhausen, Jr. |
09/29/2010 - Wednesday, September 29, 2010
8:00 am - 3:00 pm - Registration Open
8:00 am - 9:00 am - Continental Breakfast
9:00 am - 9:45 am - First Time Attendees Meeting
9:00 am - 9:45 am - Lobby Prep Session
10:00 am - 10:30 am - Opening General Session featuring Assistant Secretary Larry Strickling
10:30 am - 12:00 pm - Concurrent Sessions
Maximizing Social Networking for Government Use: Best Practices and Case Studies
Facebook, Twitter, and YouTube are now the quickest, cheapest and most effective way to reach many constituents. Local governments no longer wonder whether to use social networking but, rather, how they can get the most benefit from it. Hear experts and industry insiders explain how they maximize the value of these services, and reveal best practices for local governments and non-profits. This session will include not only key legal and policy guidelines, but also the most effective techniques for delivering your jurisdiction’s message through social media, and how to integrate social networking into your existing government communications and public information strategy.
Moderators: Adrian Herbst, Esq. |
Speakers: Beth Hester | Karen Neuman |
Operating PEG on the Dime that used to be a Dollar / Lessons Learned from Access - How to survive on dwindling budgets
In many states PEG funding expires within the next few years. In other places, funding has been severely cut. Session to address (1) ways PEG can provide service when budgets are slashed and staff positions are lost and (2) how to adapt to survive by re-thinking its business model.
Moderators: Lonni Moffet |
Speakers: Todd Barnes | Jen Gilomen | Gordon Steele | Mike Wassenaar |
12:15 pm - 1:45 pm - General Session & Luncheon
2:00 pm - 3:45 pm - General Sessions
Broadband State of the Nation: Where Are We Now?
Ten years after the Internet started migrating to broadband, and 15 years after the advent of the commercial Internet, the nation at last has a National Broadband Plan and an FCC with the determination to move the country forward. And yet the FCC’s authority to oversee broadband has been attacked, and enacting the Plan will take years of work by Congress and the FCC. In this session, leading broadband policy advocates from a range of perspectives will discuss how far we have come in broadband—and where we should be going. Does the FCC have broadband regulatory authority? Does the National Broadband Plan do too much—or does it do too little? And what are the long-term implications for the economy, competition, and democracy?
Moderators: Bryan Sivak |
Speakers: Kathryn Brown | Mark Lloyd | Gigi Sohn | Rick Whitt |
3:45 pm - 4:00 pm - Refreshment Break
4:00 pm - 5:30 pm - Concurrent Sessions
Addressing Local Political Challenges in Cable, Broadband, and Beyond
With an ever-changing and volatile political climate at the federal, state, and local level, how can you be proactive and strategic when managing issues and political problems in your jurisdiction? How would you handle a state-legislative challenge? Learn how local governments in Maryland beat back a bad bill. Do you know how to use the press to your advantage? Learn how to work with legislators and elected officials to ensure you are not ambushed by others’ agendas; how to fight for a seat at the table with the providers; and how to tackle other issues like pole attachments in a political forum. Political strategy and savvy are essential to protect your community’s interests.
Moderators: Lori Sherwood |
Speakers: Jeff O'Neill | Catharine Rice | Nannette Winter |
Producing Multi-Media Content
Many government producers are moving away from producing content solely for their access channels. They do not just produce traditional 28:30 programs but also focus on web-based content – website, YouTube, Facebook, web streaming and much more.
Moderators: Jerry Musial |
Speakers: Mike Reardon | Jon Sullivan |
6:00 pm - 7:30 pm - Welcome Reception in Exhibit Hall
09/30/2010 - Thursday, September 30, 2010
8:00 am - 3:00 pm - Registration Open
8:00 am - 9:00 am - Continental Breakfast
9:00 am - 10:30 am - Concurrent Sessions
Follow-up to Wireless Facilities Siting - How to Accommodate Explosive Growth while Maintaining Neighborhood Livability - Best Practices
This session will provide an update on how the FCC’s siting order has impacted local communities—as well as analyzing technology and growth projections to prepare you to develop sound local policies. How can communities accommodate wireless facilities, given the explosive growth in demand, while maintaining livability? Hear about the different approaches that locals take to ensuring that wireless broadband is widely available while respecting local regulations and livability.
Moderators: [tba]
Speakers: Steve Caplan | Michael Fitch | Brian Grogan, Esq. | Jonathan Kramer, Esq. | Patrick Ryan |
All-day Storytelling Workshop
Are you looking for ways to present government programming in a creative, compelling and interesting way? This popular workshop returns as we continue to learn more about the art of combining creative storytelling with the art of creative writing. Our speakers will provide video and writing examples, lead group discussions as well as share tips on writing strategies, working with non-professional talent, editing in the camera, fine tuning your storytelling skills and meeting deadlines under pressure.
Moderators: Donna Keating |
Speakers: Alisa Parenti | Mike Springirth |
10:30 am - 10:45 am - Refreshment Break
10:45 am - 12:15 pm - General Session
Fiber in ALL Our Communities: Updates and Assessments of Google's and Other FTTP Initiatives
Google’s Fiber for Communities initiative is the most prominent of a series of local efforts to deliver gigabit speeds to the home over fiber optics. Driving these projects are goals for environment protection, economic growth, community development, education, and health care. What has the local role been and what can local governments learn from the experience? Hear from a range of network planners about what their goals and strategies for state-of-the-art networks in their communities.
Moderators: Lev Gonick |
Speakers: David Russell | Mike Smeltzer | Jennifer Soffen |
All-day Storytelling Workshop (continued)

Moderators: Donna Keating |
Speakers: Andre Dunston | Alisa Parenti |
12:15 pm - 1:45 pm - Exhibit Showcase and Luncheon
2:00 pm - 3:30 pm - General Session
A Conversation on Building the Open Internet of the Future featuring Tom Power, NTIA and Susan Crawford, Cardozo Law School

Moderators: Steve Traylor |
Speakers: Susan Crawford | Tom Power |
All-day Storytelling Workshop (continued)

Moderators: Donna Keating |
Speakers: Andre Dunston | Alisa Parenti |
3:30 pm - 3:45 pm - Refreshment Break
3:45 pm - 5:15 pm - Concurrent Sessions
Franchise Renewal - What's New, What's Old, What You Need to be Doing
Many states still allow local communities to set local needs as part of the renewal contract with a cable operator. How do I carry home what is important for my community in these renewal negotiations? This session provides an overview, exposes you to the experts and provides the basics to address this question and more. A lot of information in a short time – but things you need to know!!
Moderators: Stephen Guzzetta, Esq. |
Speakers: Matthew Ames, Esq. | Jeffrey Lueders | Richard Treich |
All-day Storytelling Workshop (continued)

Moderators: Donna Keating |
Speakers: Andre Dunston | Alisa Parenti |
5:30 pm - 6:30 pm - Chapter Meetings
10/01/2010 - Friday, October 1, 2010
8:00 am - 2:00 pm - Registration Open
8:00 am - 9:00 am - Continental Breakfast
8:00 am - 9:00 am - BOD/Chapter President Breakfast
9:00 am - 10:30 am - Concurrent Sessions
Embracing Convergence (1): How to Evolve the Cable Regulatory Role to Address New Needs and Technologies
This is not your father’s (or mother’s) cable office—in a world of rapid technological and legal change, the need for local government oversight and consumer protection is greater than ever. At the same time, traditional cable regulatory roles are threatened and shifting. This session will provide a range of strategies for how your community can evolve its cable office to address a broader set of needs and technologies, ranging from broadband to consumer advocacy to public safety inspection of communications facilities.
Moderators: Gerard Lavery Lederer |
Speakers: Mitsuko Herrera | Mike Lynch | Tony Perez |
Copyright and Licensing
This session will provide an overview of these topics and an in-depth discussion about copyrighting our own productions (for all forms of media) and staying in compliance when using various audio and visual materials for our channels, our web sites including live streaming, video on demand and social networking. Learn what affordable products and services are available for PEG use, and the “rules” for shooting on location or in a public or school setting. Also join us as we discuss how one PEG station handles their copyright and licensing issues.
Moderators: Keith Reeves |
Speakers: Dick Lipsky | Frederick Polner, Esq. |
10:30 am - 10:45 am - Refreshment Break
10:45 am - 12:15 pm - Concurrent Sessions
Embracing Convergence (2): Protecting Local Government Authority and Revenues in an IP World
What steps should local governments take to protect regulatory authority and revenues in the face of rapid changes in communications technology and regulatory structures? This session will describe the convergence of technologies and regulatory categories—for example, many localities have seen a decrease in wireline revenue as consumers move to wireless, and a decrease in cable video revenues as consumers move to “over the top” IP video services, separating the infrastructure provider in the Rights of Way from the service/application provider. These changes could be greatly beneficial to consumers over time—and local governments can protect themselves by adapting to these new paradigms. Hear from experts regarding what you can do now to protect and enhance local authority and revenues in light of these changes.
Moderators: Mary Beth Henry |
Speakers: Garth Ashpaugh | Nicholas Miller, Esq. | Thomas Robinson |
Citizen Journalism
Many media outlets are using content from their viewers. Should the government and educational access channels consider including citizen journalism in our programming? Should we encourage residents to create videos or provide digital photos as part of an on-line forum? What things should we think about before stepping into the world on I-reports? Our speakers will share their experiences as PEGs consider this emerging opportunity to involve our communities.
Moderators: Stephen Lobel |
Speakers: Rick Edmonds | Sean McLaughlin | Colin Rhinesmith |
12:30 pm - 2:00 pm - Keynote Luncheon
From Rural America to the White House: Two Insider Views of Our Communications Future
Featuring Keynotes from Jonathan Adelstein, Administrator for USDA's Rural Utilities Service and Philip J. Weiser, Senior Advisor for Technology and Innovation to the National Economic Council Director, The White House
Moderators: [tba]
Speakers: Philip Weiser |
2:00 pm - 2:30 pm - Annual Business Meeting Voting Credentials Issued
2:30 pm - 4:00 pm - Annual Business Meeting
6:30 pm - 7:30 pm - GPA Ticket Table Open
7:00 pm - 10:00 pm - 25th Annual Government Programming Awards Gala

Who Should Attend?

  • City and County Telecommunications Administrators
  • Elected and Appointed Officials
  • City and County Managers
  • City and County Attorneys
  • Planning and Public Works Directors
  • Budget and Finance Directors
  • Cable and Communications Industry Representatives
  • Government Programmers
  • Government CIOs and Web site Managers
  • IT & Network Managers

Alvarado, Joaquin
    Senior Vice-President - American Public Media
Ames, Esq., Matthew
    Partner - Miller & Van Eaton, P.L.L.C.
Ansboury, Mark
    President - Gigabit Squared
Ashpaugh, Garth
    President & Member - Ashpaugh & Sculco, CPAs, PLC
Bachula, Gary
    VP, External Relations - Internet2
Baller, James
    Senior Principal - The Baller Herbst Law Group, P.C.
Barnes, Todd
    Communications Manager - City of Thornton
Bradley, Lynne
    Director, Office of Government Relations - American Libraries Association
Brown, Kathryn
    Senior Vice President - Verizon Communications
Calabrese, Michael
    Vice President; Director, Wireless Future Program - New America Foundation
Caplan, Steve
    Sr. Manager, National External Affairs - T-Mobile USA
Crawford, Susan
    Professor - Cardozo Law School
Dunston, Andre
    Contractor - County Cable Montgomery
Durel, Joey
    Lafayette City-Parish President - City of Lafayette
Edmonds, Rick
    Media Business Analyst - The Poynter Institute
Fellman, Esq., Kenneth
    Vice President - Kissinger & Fellman, P.C.
Fitch, Michael
    President & CEO - PCIA
Gillett, Sharon
    Wireline Competition Bureau Chief - FCC
Gilomen, Jen
    Director of Public Media Strategies - Bay Area Video Coalition
Gonick, Lev
    Vice President for Information Technology Services/CIO - Case Western Reserve University
Grogan, Esq., Brian
    Shareholder - Moss & Barnett, PA
Guzzetta, Esq., Stephen
    Owner - Bradley & Guzzetta, LLC
Hemminger, Edward
    Chief Information Officer - Ontario County, New York
Henry, Mary Beth
    Deputy Director - City of Portland/Mt. Hood Cable Regulatory Comm
Herbst, Esq., Adrian
    Principal - The Baller Herbst Law Group, P.C.
Herrera, Mitsuko
    Cable and Broadband Administrator - Montgomery County
Hester, Beth
    General Manager - The Seattle Channel
Hoang, Aymeril
    Director, High-Tech Business Group - Embassy of France
Hovis, Joanne
    President - CTC Technology & Energy
Keating, Donna
    Media Services Manager - Montgomery County
Kramer, Esq., Jonathan
    Lawyer & Telecom Engineer - Kramer Telecom Law Firm, P.C.
Lederer, Gerard Lavery
    Of Counsel - Best Best & Krieger, LLP
Levin, Blair
    Communications & Society Fellow - The Aspen Institute
Levy, Ira
    Chief Information Officer - Howard County
Lipsky, Dick
    ITV Supervisor - Montgomery County Public Schools
Lloyd, Mark
    Assoc. General Counsel/Chief Diversity Officer - Federal Communications Commission
Lobel, Stephen
    Video Production Coordinator - Clackamas County
Lueders, Jeffrey
    Cable Communications and Franchise Services Manager - City of Tacoma
Lynch, Mike
    Director, Web, Cable & Video Services - City of Boston, Mass.
McLaughlin, Sean
    Executive Director - Access Humboldt
Means, Don
    Founder/Principal - Digital Village Associates
Meinrath, Sascha
    Research Director, Wireless Future Program - New America Foundation
Miller, Esq., Nicholas
    Partner - Best Best & Krieger LLP
Moffet, Lonni
    President - Moffet & Associates
Musial, Jerry
    Video/Cable Communications Coordinator - City of West Allis
Neuman, Karen
    Attorney - St. Ledger-Roty Neuman & Olson LLP
O'Neill, Jeff
    City Administrator - City of Monticello
Parenti, Alisa
    Contractor - County Cable Montgomery
Parr, Cindy
    Chief, Administrative Services - Carroll County
Perez, Tony
    Director, Office of Cable Communications - City of Seattle
Polner, Esq., Frederick
    Attorney - Polner Law Office
Power, Tom
    Chief of Staff - NTIA
Reardon, Mike
    Cable Communications Officer - City of St. Paul
Reeves, Keith
    Station Manager - City of Austin, Texas
Rhinesmith, Colin
    Information in Society Doctoral Fellow - University of Illinois at Urbana-Champaign
Rice, Catharine
    Local Gvt BBND Consultant - Broadband-Matters
Robinson, Thomas
    President - CBG Communications, Inc.
Russell, David
    Solutions Marketing Director - Calix
Ryan, Patrick
    Policy Counsel, Open Internet - Google Inc.
Saade, Radwan
    Economist - U.S. Small Business Administration
Sherwood, Lori
    Broadband Program Director - Howard County Government
Shorey, Denise
    Chief Information Officer - EagleNet
Sivak, Bryan
    Chief Technology Officer - Washington, DC
Smeltzer, Mike
     - University of Illinois
Smith Patterson, Jane
    Executive Director - e-NC Authority
Soffen, Jennifer
    Product Marketing Manager - Google
Sohn, Gigi
    President & Founder - Public Knowledge
Springirth, Mike
     - Office of Cable and Broadband Services
Steele, Gordon
    Director - Bartech Managed Services
Sullivan, Jon
     - Montgomery Community Television, Inc.
Traylor, Steve
    Executive Director - NATOA
Treich, Richard
    CEO - Front Range Consulting, Inc.
Wassenaar, Mike
    Executive Director - Saint Paul Neighborhood Network
Weiser, Philip
    Senior Advisor for Technology and Innovation - The White House
Whitt, Rick
    Corporate VP and Global Head of Public Policy and Gov Relations - Motorola Mobility Inc.
Windhausen, Jr., John
    Director - Schools, Health and Libraries Broadband Coalition (SHLB Coalition)
Winter, Nannette
    Attorney - Stelzner, Winter, Warburton, Flores, Sanchez & Dawes, P.A.

Offline Registration Form

To register offline for the 2010 Annual Conference, please select the link below. It is in Adobe Acrobat format.

Download Form




Online registration for this conference has ended.

To register, you may print and fax the registration form to the right,
or simply register at the conference.




Letter From The President

A special invitation from the NATOA President

View Invitation


Who Should Attend?

  • City and County Telecommunications Administrators
  • Elected and Appointed Officials
  • City and County Managers
  • City and County Attorneys
  • Planning and Public Works Directors
  • Budget and Finance Directors
  • Cable and Communications Industry Representatives
  • Government Programmers
  • Government CIOs and Web site Managers
  • IT & Network Managers



NATOA 2010 Annual Conference
Sponsorship Opportunities

NATOA invites your company to participate in, and to take advantage of, numerous sponsorship opportunities at NATOA’s 30th Annual Conference, September 29 – October 1, 2010 at the Washington Court Hotel in Washington, DC. Whether you plan to unveil new products and services, network with established clients or contact new prospects, NATOA’s Annual Conference must be an essential part of your marketing plan. Don’t miss this opportunity to interact with local government IT, government access programmers, and communications and cable decision-makers as they gather to further their expertise and network within the industry.

For each listed opportunity, you will be given exclusivity at the selected event. Sign up now to become a sponsor at NATOA’s 30th Annual Conference and gain marked exposure to the most influential and knowledgeable people working on broadband, communications and programming issues in local government. To guarantee maximum exposure, NATOA strongly recommends that sponsorships are purchased as early as possible. Companies that respond early are listed in early registration and promotional materials, resulting in greater exposure for your company.

Sponsorship Opportunities:
 
Government Programming Awards Dinner & Gala Sponsor – $20,000
The NATOA Government Programming Awards recognize excellence in broadcast, cable, multimedia and electronic programming developed by municipal agencies. NATOA receives entries from municipalities across the country, covering more than 50 categories of programming including, among others, community events, documentary, public affairs and public service, interview/talk show, performing arts, sports, election coverage and children’s issues. This premier gala dinner event is the culmination of the conference and is attended by both registrants and award finalists. The program is a complete video presentation with awards being presented throughout the event. Any entity with a focus on video production will receive the greatest exposure as a sponsor during this spectacular evening. Event sponsor may offer brief remarks to all attendees. Attire is black tie optional.
Includes: Five (5) full conference registrations; Opportunity to offer remarks during the event VIP table reserved in your company’s name; (10 seats) at the Government Programming Award Gala Recognition from the podium; Promotion throughout the event as the Exclusive Government Programming Awards Sponsor; Signage with your corporate logo displayed prominently; Corporate logo displayed on the screen during the dinner portion of the event; Premium booth space in the exhibit area; Two (2) exhibit-only passes; Opportunity to provide an insert in the conference registration materials; Recognition on the NATOA website as a conference sponsor; Full-page ad in the NATOA on-site program

Welcome Reception Sponsor – $15,000
An excellent opportunity to put your own special touch to this exclusive evening of food, fun and music. This premier event welcomes all attendees to the conference. As well, it is your opportunity to make a first impression with the conference attendees. The Welcome Reception sets the pace for networking activities at the event and with a little imagination from our staff and guidance from you, it is an opportunity to highlight your company name with a unique twist. In addition, the event sponsor is given the opportunity to offer welcoming remarks.
Includes: Five (5) full conference registrations; Opportunity to offer remarks during the event; Recognition from the podium; Promotion throughout the event as the Exclusive Reception Sponsor; Signage with your corporate logo displayed prominently at the event; Premium booth space in the exhibit area; Two (2) exhibit-only passes; Opportunity to provide an insert in the conference registration materials; Recognition on the NATOA website as a conference sponsor; Full-page ad in the NATOA on-site program

Keynote Luncheon – $10,000
The Keynote Luncheon is a terrific opportunity for your company to gain exposure at the Annual Conference. There are two scheduled Luncheons which are included with the full conference package guaranteeing conference participants will be in attendance at this event.
Includes: Three (3) full conference registrations; Recognition from the podium; Promotion throughout the event as the Exclusive Luncheon Sponsor; Signage with your corporate logo displayed prominently at the event; Premium booth space in the exhibit area; Two (2) exhibit-only passes; Opportunity to provide an insert in the conference registration materials; Recognition on the NATOA website as a conference sponsor; Full-page ad in the NATOA on-site program

Continental Breakfast Sponsorships – $5,000
Continental Breakfasts are scheduled in the morning in the Exhibit Hall and provide a great opportunity for companies that may not have a very large budget to gain exposure among attendees. There are a limited number of Breakfasts available and they usually go quickly, so don’t delay in taking advantage of this opportunity before they are gone!
Includes: One (1) full conference registration; Promotion throughout the event as a Continental Breakfast Sponsor; Signage with your corporate logo displayed prominently at the event; Premium booth space in the exhibit area; Two (2) exhibit-only passes; Recognition on the NATOA website as a conference sponsor; Recognition in the NATOA on-site program

Technology Showcase Sponsorships – $5,000 (Limited opportunities available!)
This is a fantastic opportunity to showcase your company’s products or services before specialized audiences. Specific sessions will be produced to highlight areas of interest to conference attendees within the policy & legal, programming and community networks tracks. This opportunity provides you with dedicated time in front of attendees through presentations and/or demonstrations tailored to get your message in front of the most appropriate audience. This showcase opportunity is inclusive of premium exhibit space where all attendees will have continued access to your products and services beyond the individual session opportunity. To guarantee maximum exposure, NATOA strongly recommends that Technology Showcases are purchased as early as possible. Companies that respond early are listed in early registration and promotional materials, resulting in greater exposure and as a result, a larger audience.
Includes: One (1) full conference registration; Promotion throughout the event as a Technology Showcase participant; Signage with your corporate logo displayed prominently at the event; Premium booth space in the exhibit area; Two (2) exhibit-only passes; Session description included in the Online Registration Brochure; Session description included in the Onsite Program; Recognition in the NATOA on-site program

Refreshment Break Sponsorships – $3,000
Refreshment Breaks are scheduled in the morning or afternoon in the Exhibit Hall and provide a great opportunity for companies that may not have a very large budget to gain exposure among attendees. There are a limited number of Breaks available and they usually go quickly, so don’t delay in taking advantage of this opportunity before they are gone!
Includes: One (1) full conference registration; Promotion throughout the event as a Refreshment Break Sponsor; Signage with your corporate logo displayed prominently at the event; Recognition on the NATOA website as a conference sponsor; Recognition in the NATOA on-site program  

Exhibit Space
Members: Before July 16 $1,500/After July 16 $2,500
Non-Members: Before July 16 $2,500/After July 16 $3,500


Exhibitors make a significant investment in marketing dollars when they attend our conference. We have scheduled our exhibit hall hours to include unopposed hall hours and activities, which provide the only scheduled networking opportunity during that time period, giving exhibitors unrestricted access to those who matter most – our attendees. Among the activities are breakfasts and refreshment breaks held exclusively in the exhibit hall, bringing the decision-makers to you.

Booth reservations must be received by July 16, 2010 in order to receive the Earlybird Exhibit rates. Exhibit fees will go up after July 16. All reservations must be submitted by September 1, 2010. Payment is due at the time of purchase.

Booths will be assigned by NATOA on a first-come, first-served basis, and close consideration will be given to ensure that competing companies are not placed in near proximity to each other. Booth assignments will not be released until reservations are confirmed and payment is received in full. Each exhibiting company will receive one full registration (that includes all meals) and 2 exhibit-only passes which includes all meals. All booth personnel must be registered and wear name tags throughout the conference. Your exhibit hall investment includes the following: One (1) full conference registration with meals Two (2) exhibit-only passes with meals 8’ x 10’ booth with identification sign Recognition on the NATOA website Recognition in the NATOA on-site program

On-Site Program Advertising
Complete your marketing campaign with ads targeted to reinforce your message and improve the effectiveness of your exhibit and/or sponsorship. Advertising in the NATOA on-site program should be an integral part of your company’s multi-level marketing campaign. Distributed to every attendee, the final program contains the official schedule of the educational program, special event details, as well as exhibit hall information. If you are unable to exhibit or sponsor, your ad in the on-site program will provide you with a tangible presence at this important event at a low cost. Advertising opportunities are limited and are available on a first-come, first-served basis. See opportunities contract for size and rate information.

Sponsorship by Design
Other opportunities are available, including opportunities to provide inserts for attendee registration bags. NATOA will work with you to find the right fit for your message and your budget. Many of the opportunity packages include exhibit space, ads in the on-site program, and other benefits that guarantee high visibility. Similarly, companies may choose to combine their resources to capture the greatest benefit. If you wish to discuss ways we can assist you in creating an integrated marketing effort to help your company achieve its sales objectives, call NATOA Headquarters at (703) 519-8035.

For a PDF of the Sponsorship Opportunities Brochure and the Sponsor Contract, CLICK HERE