2009 Annual Conference
Letter From The President
A special invitation from the NATOA President
Who Should Attend?
- City and County Telecommunications Administrators
- Elected and Appointed Officials
- City and County Managers
- City and County Attorneys
- Planning and Public Works Directors
- Budget and Finance Directors
- Cable and Communications Industry Representatives
- Government Programmers
- Government CIOs and Web site Managers
- IT & Network Managers
NATOA’s 2009 Annual Conference was a great success. Many thanks to all those who worked so hard to make it happen. Click here to view the Onsite Program. View the Speaker Bios HERE.
Meeting the Challenge of Digital Inclusion: Community Best Practices
GaryGibsonPresentation.pdf
Welcome to Reality TV: Doing More with Less
DwightWilliamsPresentation.pdf
Preparing for Gov 3.0 - The Next Generation Internet Environment
Creating Effective Program Measures
October 1, 2009
Leg/Reg/State of the Industry Update
Storytelling Workshop
Communications and Change in the Obama Era
Franchising: It Still Lives
TomRobinsonPresentation.pdf CarolynSculcoPresentation.pdf
October 2, 2009
How to Keep my Hat on my Head and not in my Hand
BobPenderPresentation.pdf TomAllibonePresentation.pdf
Programming: Using Broadband Technology
There’s More to Stimulus than Broadband: Making the Most of Other Funding Opportunities
Letter From The President
A special invitation from the NATOA President
Who Should Attend?
- City and County Telecommunications Administrators
- Elected and Appointed Officials
- City and County Managers
- City and County Attorneys
- Planning and Public Works Directors
- Budget and Finance Directors
- Cable and Communications Industry Representatives
- Government Programmers
- Government CIOs and Web site Managers
- IT & Network Managers
Special Offers
BOOK 4 NIGHTS - PAY FOR 3 - reserve a room at the Sheraton New Orleans Hotel for 4 nights and receive 1 night free.CONFERENCE ATTIRE
Casual business attire is suggested for the conference sessions and the reception. Black tie or cocktail attire is optional for the Government Programming Awards Gala.HOTEL INFORMATION
NATOA has reserved a block of rooms for conference attendees at the Sheraton New Orleans Hotel at the special conference rate of $125 single/$125 double per night plus tax. To reserve a room, call 888-627-7033. You must mention that you are with the NATOA Annual Conference to be assured of receiving NATOA’s discounted rate. To guarantee your reservations, please contact the Sheraton before Friday, September 4, 2009. NATOA cannot guarantee availability or rate once the block has sold out. Rack rates at the Sheraton range from $159-219 per night, so it is important to make your reservations early and take advantage of the discounted rate. The Sheraton New Orleans Hotel is located at 500 Canal Street, New Orleans, LA 70130; Phone: (504) 525-2500.TRANSPORTATION
The Sheraton New Orleans Hotel is located approximately 16 miles from Louis Armstrong New Orleans International Airport. Taxi service to the hotel from the airport is approximately $30 each way. Shuttle Service is approximately $15 each way.Cancellation Policy
Full registration fee minus a 25% service charge will be refunded if cancellation is received in writing at NATOA Headquarters no later than Friday, September 11, 2009. No refunds will be made for cancellations received after September 11, 2009. Substitutions are permitted and encouraged in lieu of cancellation. You may fax your cancellation or substitution request to (703) 519-8036.Sponsorship Opportunities
NATOA has numerous sponsorship opportunities available at this year’s Annual Conference. Whether you plan to unveil new products and services, network with established clients or contact new prospects, NATOA’s Annual Conference must be an essential part of your marketing plan. Don’t miss this opportunity to interact with local government IT, government access programmers, ad communications and cable decision-makers as they gather to further their expertise and network within the industry. Visit the “Be a Sponsor” tab for more information and to sign-up today!Registration Pricing
Actual payment must be received by the date indicated in order to receive the registration rate. If your registration and payment are not received by the date indicated, the correct (higher) fee will be applied. A purchase order does not constitute payment.
| One or Two Day Registration | |
| NATOA Member | $250 |
| NLC Primary Member/Elected Official | $250 |
| Government Non-Member/Non-Profit | $280 |
| Non-Member Private Sector | $350 |
| Until 8/10/2009 | |
| NATOA Member | $525 |
| NLC Primary Member/Elected Official | $525 |
| Government Non-Member/Non-Profit | $625 |
| Non-Member Private Sector | $725 |
| 8/11/2009 - 9/04/2009 | |
| NATOA Member | $625 |
| NLC Primary Member/Elected Official | $625 |
| Government Non-Member/Non-Profit | $725 |
| Non-Member Private Sector | $825 |
| After 9/04/2009 | |
| NATOA Member | $675 |
| NLC Primary Member/Elected Official | $675 |
| Government Non-Member/Non-Profit | $775 |
| Non-Member Private Sector | $875 |
The Following Conference Program Details Are Subject To Change
09/30/2009 - Wednesday, September 30, 2009
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10/01/2009 - Thursday, October 1, 2009
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10/02/2009 - Friday, October 2, 2009
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Who Should Attend?
- City and County Telecommunications Administrators
- Elected and Appointed Officials
- City and County Managers
- City and County Attorneys
- Planning and Public Works Directors
- Budget and Finance Directors
- Cable and Communications Industry Representatives
- Government Programmers
- Government CIOs and Web site Managers
- IT & Network Managers
The following is a list of all speakers in alphabetical order.
Allibone, Tom
President - LTC Consulting
Alvarado, Joaquin
Senior Vice-President - American Public Media
Ansboury, Mark
President - Gigabit Squared
Ashpaugh, Garth
President & Member - Ashpaugh & Sculco, CPAs, PLC
Baller, James
Senior Principal - The Baller Herbst Law Group, P.C.
Barnett, Jamie
Bureau Chief - Federal Communications Commission
Berg Sapp, Laurie
Station Manager - City of Glendale
Book, PhD, Constance
Associate Provost for Academic Affairs - Elon University
Bowen, Wally
- Mountain Area Information Network
Caplan, Steve
Sr. Manager, National External Affairs - T-Mobile USA
Clark, Drew
Executive Director - Broadbandcensus.com
Cooper, Ron
Executive Director - Access Sacramento
Daily, Geoff
- AppRising
Eisner, Ken
Managing Director, OE Ventures - One Economy
Fellman, Esq., Kenneth
Vice President - Kissinger & Fellman, P.C.
Frye, David
Sr. Public Relations Speicialist - Palm Beach County
Gibson, Gary
Director-Electronic Communications - City of Seattle
Grogan, Esq., Brian
Shareholder - Moss & Barnett, PA
Guzzetta, Esq., Stephen
Owner - Bradley & Guzzetta, LLC
Hawkins, Rondella
Manager - City of Austin
Henry, Mary Beth
Deputy Director - City of Portland/Mt. Hood Cable Regulatory Comm
Herrera, Mitsuko
Cable and Broadband Administrator - Montgomery County
Honig, David
Executive Director - Minority Media and Telecommunications Council
Hovet, Michele
Deputy City Manager - City of Arvada
Huang, Eugene
Government Operations Director - Federal Communications Commission
Huval, Terry
Director of Utilities - Lafayette City Parish Consolidated Government
Jaramillo, Christina
Cable Compliance Officer - King County
Kramer, Esq., Jonathan
Lawyer & Telecom Engineer - Kramer Telecom Law Firm, P.C.
Lay, Tillman
Partner - Spiegel & McDiarmid, LLP
Lederer, Gerard Lavery
Of Counsel - Best Best & Krieger, LLP
Lide, Casey
Attorney - The Baller Herbst Law Group
Lueders, Jeffrey
Cable Communications and Franchise Services Manager - City of Tacoma
Lynch, Mike
Director, Web, Cable & Video Services - City of Boston, Mass.
Marks, John
Mayor, City of Tallahassee, FL - United States Conference of Mayors
Marriott, Todd
Executive Director - Utopia
McCarthy, Michael
IS Business Analyst Senior - City & County of San Francisco
McConnell, Beth
Executive Director - Media and Democracy Coalition
McKinney, Jennifer
Production Manager - Tucson 12 - City of Tucson
Mefford, Brian
President/CEO - Connected Nation
Miller, Esq., Nicholas
Partner - Best Best & Krieger LLP
Mintz, Dan
Chief Technology Officer - CSC
Mitchell, Christopher
Director - Institute for Local Self Reliance
Novak, Kathleen
Former Mayor, City of North Glenn, CO -
Pace, Melissa
Managing Director - Montgomery College Television
Pender, ASA, R.E., Robert
- Pender, Inc.
Power, Tom
Chief of Staff - NTIA
Riedel, Bunnie
President - Riedel Communications
Robinson, Thomas
President - CBG Communications, Inc.
Rodgers, Nancy
Attorney - Kissinger & Fellman, P.C.
Sculco, Carolyn
C.P.A. - Ashpaugh & Sculco, CPAs, PLC
Sheffer, Dan
- Tucson 12 - City of Tucson, AZ
Sherwood, Lori
Broadband Program Director - Howard County Government
Smolen, Paul
Vice President - Fox, Smolen and Associates
Sneed, Jerry
Director of Homeland Security & Emergency Management - City of New Orleans
Soloos, David
Broadband Program Manger - Clackamas County
Soule, Helen
- Alliance for Community Media
Treich, Richard
CEO - Front Range Consulting, Inc.
Turner Lee, Nicol
Vice President, Director, Media and Technology Institute - Joint Center for Political and Economic Studies
Van Eaton, Esq., Joseph
Partner - Best Best & Krieger LLP
Vinson, Ron
Director of Media & Policy - City and County of San Francisco
Ware, Marion
Executive Director - Community Media Center of Carroll County
Watza, Michael
Principal - Kitch Drutchas Law Firm
Whitt, Rick
Corporate VP and Global Head of Public Policy and Gov Relations - Motorola Mobility Inc.
Williams, Marjorie
Franchise Manager - Montgomery County
Williams, Dwight
Station Manager - City of Houston
Williams, Lani
General Counsel - LGL-Roundtable
Wilson, Tom
Principal - Group W Communications
Zufolo, Jessica
Deputy Administrator - U.S. Department of Agriculture
Online registration for this conference has ended.
To register, you may print and fax the registration form to the right,
or simply register at the conference.
Letter From The President
A special invitation from the NATOA President
Who Should Attend?
- City and County Telecommunications Administrators
- Elected and Appointed Officials
- City and County Managers
- City and County Attorneys
- Planning and Public Works Directors
- Budget and Finance Directors
- Cable and Communications Industry Representatives
- Government Programmers
- Government CIOs and Web site Managers
- IT & Network Managers
NATOA 2009 Annual Conference
Sponsorship Opportunities
Sign up now to become a sponsor at NATOA’s 29th Annual Conference and gain marked exposure to the most influential and knowledgeable people working on cable, communications and programming issues in local government. To guarantee maximum exposure, NATOA strongly recommends that sponsorships are purchased as early as possible. Companies that respond early are listed in early registration and promotional materials, resulting in greater exposure for your company. Click here for the complete sponsorship brochure and contract.
Government Programming Awards Dinner & Gala Sponsor—$20,000
The NATOA Government Programming Awards recognize excellence in broadcast, cable, multimedia and electronic programming developed by municipal agencies. NATOA received almost 1,000 entries from municipalities across the country. The entries cover more than 50 categories of programming including, among others, community events, documentary, public affairs and public service, interview/talk show, performing arts, sports, election coverage and children’s issues. This premier gala dinner event is the culmination of the week and is attended by conference registrants and award finalists. The program is a complete video presentation with awards being presented throughout the event. Any entity with a focus on video production will receive the greatest exposure as a sponsor during this spectacular evening. Event sponsor may offer brief remarks to all attendees. Attire is black tie optional.
Includes: l Five (5) full conference registrations l Opportunity to offer remarks during the event l VIP table reserved in your company’s name (10 seats) at the Government Programming Award Gala l Recognition from the podium l Promotion throughout the event as the Exclusive Government Programming Awards Sponsor l Signage with your corporate logo displayed prominently l Corporate logo displayed on the screen during the dinner portion of the event l Premium booth space in the exhibit area l Two (2) exhibit-only passes l Opportunity to provide an insert in the conference registration bag l Recognition in the Preliminary Registration Brochure if contract is submitted by June 5, 2009 l Full-page ad in the NATOA on-site program l Full page ad in an issue of the 2009 NATOA Journal l Logo recognition on the NATOA website
Welcome Reception Sponsor—$15,000
An excellent opportunity to put your own special touch to this exclusive evening of food, fun and music. This premier event welcomes all attendees to the conference. As well, it is your opportunity to make a first impression with the conference attendees. The Welcome Reception sets the pace for networking activities at the event and with a little imagination from our staff and guidance from you, it is an opportunity to highlight your company name with a unique twist. In addition, the event sponsor is given the opportunity to offer welcoming remarks.
Includes: l Five (5) full conference registrations l Opportunity to offer remarks during the event l Recognition from the podium l Promotion throughout the event as the Exclusive Reception Sponsor l Signage with your corporate logo displayed prominently at the event Premium booth space in the exhibit area l Two (2) exhibitonly passes l Opportunity to provide an insert in the conference registration bag l Recognition in the Preliminary Registration Brochure if contract is submitted by June 5, 2009 l Full-page ad in the NATOA on-site program l Full page ad in an issue of the 2009 NATOA Journal l Logo recognition on the NATOA website
Keynote Luncheon—$10,000
The Keynote Luncheon is a terrific opportunity for your company to gain exposure at the Annual Conference. There are two scheduled Luncheons which are included with the full conference package guaranteeing conference participants will be in attendance at this event.
Includes: l Three (3) full conference registrations l Recognition from the podium l Promotion throughout the event as the Exclusive Luncheon Sponsor l Signage with your corporate logo displayed prominently at the event l Premium booth space in the exhibit area l Two (2) exhibit-only passes l Opportunity to provide an insert in the conference registration bag l Recognition in the Preliminary Registration Brochure if contract is submitted by June 5, 2009 l Full-page ad in the NATOA on-site program l Full page ad in an issue of the 2009 NATOA Journal l Logo recognition on the NATOA website
Exhibit Hall Showcase and Box Lunch—$7,500
The Exhibit Hall Showcase and Box Lunch is new this year and is designed to maximize exhibitor interaction with attendees at the Annual Conference. The Lunch is scheduled on Thursday, October 1 and is included in the full conference package guaranteeing conference participants will be in attendance at this event.
Includes: l Two (2) full conference registrations l Recognition from the podium l Promotion throughout the event as the Exclusive Showcase and Lunch Sponsor l Signage with your corporate logo displayed prominently at the event l Premium booth space in the exhibit area l Two (2) exhibit-only passes l Opportunity to provide an insert in the conference registration bag l Recognition in the Preliminary Registration Brochure if contract is submitted by June 5, 2009 l Half-page ad in the NATOA on-site program l Full page ad in an issue of the 2009 NATOA Journal l Logo recognition on the NATOA website
Continental Breakfast Sponsorships—$5,000
Continental Breakfasts are scheduled in the morning in the Exhibit Hall and provide a great opportunity for companies that may not have a very large budget to gain exposure among attendees. There are a limited number of Breakfasts available and they usually go quickly, so don’t delay in taking advantage of this opportunity before they are gone!
Exhibit Space
Members: Before July 17 $1,500/After July 17 $2,500
Non-Members: Before July 17 $2,500/After July 17 $3,500
Exhibitors make a significant investment in marketing dollars when they attend our conference. We have scheduled our exhibit hall hours to include unopposed hall hours and activities, which provide the only scheduled networking opportunity during that time period, giving exhibitors unrestricted access to those who matter most—our attendees. Among the activities are breakfasts and refreshment breaks held exclusively in the exhibit hall, bringing the decision-makers to you.
Booth reservations must be received by July 17, 2009 in order to receive the Earlybird Exhibit rates. Exhibit fees will go up after July 17. All reservations must be submitted by September 1, 2009.
Payment is due at the time of purchase. Booths will be assigned by NATOA on a first-come, first-served basis, and close consideration will be given to ensure that competing companies are not placed in near proximity to each other. Booth assignments will not be released until reservations are confirmed and payment is received in full. Each exhibiting company will receive one full registration (that includes all meals) and 2 exhibit-only passes which includes all meals. All booth personnel must be registered and wear name tags throughout the conference. Your exhibit hall investment includes the following: One (1) full conference registration with meals l Two (2) exhibit-only passes with meals l 8’ x 10’ booth with identification sign l Recognition in the NATOA on-site program
On-Site Program Advertising
Complete your marketing campaign with ads targeted to reinforce your message and improve the effectiveness of your exhibit and/or sponsorship. Advertising in the NATOA on-site program should be an integral part of your company’s multilevel marketing campaign. Distributed to every attendee, the final program contains the official schedule of the educational program, special event details, as well as exhibit hall information. If you are unable to exhibit or sponsor, your ad in the on-site program will provide you with a tangible presence at this important event at a low cost. Advertising opportunities are limited and are available on a first-come, first-served basis. See opportunities contract for size and rate information.
Sponsorship by Design
Other opportunities are available, including opportunities to provide inserts for attendee registration bags. NATOA will work with you to find the right fit for your message and your budget. Many of the opportunity packages include exhibit space, ads in the on-site program, and other benefits that guarantee high visibility. Similarly, companies may choose to combine their resources to capture the greatest benefit. If you wish to discuss ways we can assist you in creating an integrated marketing effort to help your company achieve its sales objectives, call NATOA Headquarters at (703) 519-8035.
